biz idea of the day

Thursday, January 14, 2010 , Posted by Johnny Fuery at 1:39 AM

Originally Published 2004-11-12 09:02:48

instant PageRank:

+ Create an "enter to win" promo -- giveaway latest pop-culture gadget (e.g., an iPod)

+ Cost of entry is one link on a public site anywhere -- explicitly define how the link should look, e.g., ""; "" is different to google.

+ Create an engine to parse/verify the link on the target page.

+ In the enter-to-win form, ask for the linking page. Call the parse/verify engine to check the link.

+ On the entry page, explictly say that it's a gimmick to promote the site. "The drawing is a gimmick, but the iPods are real."

+ Create a forward-to: widget. If the user forwards the contest details to someone who also enters and creates a link, it's a good as them entering themselves. (go viral marketing power!) This means we giveaway two entries for every link. (Maybe it ought to be three or more, because natively created links should be worth more than downline links.)

Bonus: In order to enter the contest, you have to become a subscriber. :-)


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